by Thys Feldtmann | Jan 20, 2025 | Code snippets, Email marketing, Email production
Here’s a scenario that happens a lot in email marketing: the email design looks incredible; it’s tested across multiple inboxes with confidence. Each test checks out, but then Microsoft Outlook introduces an unwelcome guest—the dreaded thin white line clearly visible...
by Thys Feldtmann | Apr 4, 2023 | Code snippets, Email marketing, Email production
We’ve all seen it: the cringeworthy blue link in email. By default, the link style in HTML email is blue underlined and after it’s clicked, it turns purple underlined. While writing this article and chatting with my colleague Tessa, the thought came to her – “who...
by Thys Feldtmann | Jun 22, 2022 | Best practice, Email marketing, Email production
What is Dark mode? Dark mode is a display setting for user interfaces such as phones and laptops. Instead of the default dark text showing up against a light screen (known as ‘light mode’), a light colour text (white or grey) is presented against a dark or black...
by Thys Feldtmann | Nov 16, 2019 | Best practice, Email marketing, Email production
In this article senior email developer, Thys Feldtmann, tells us about the 3 things he checks to ensure our emails are sitting pretty in any inbox. There is nothing worse than creating a beautiful email and after sending the email out you receive feedback that it is...
