Let’s go behind the scenes and take a look at the work spaces of a highly effective email production team. What keeps each person healthy, happy, energised and engaged? One of the great things about working in the digital marketing industry is that you can work remotely. Many of our full time and freelance team…Details
A digital presence forms a key part of a communication strategy. Cantaloupe’s strategy is for other channels such as email, social media, and offline channels including print media to drive traffic back to the Philile website. Our objective is to work with Philile and enable the Foundation to manage the content on their website and…Details
Let’s face it. The main reason marketers send email campaigns from Outlook is because it is so convenient! Sending email marketing campaigns from Outlook is not a good thing to say the least. Why then do marketing managers still find themselves having to support their organisations in sending corporate communication email from Outlook?Details
Aim of this article: To help you learn to copy and paste from Microsoft Word the RIGHT WAY During my time as a web professional I have learnt and seen some amazing and beautifully laid out web sites. I have also gained a lot of experience as a formatting panel beater and have had to…Details
Do you have killer topic ideas, but not enough content to follow through? Roundup articles might just be an answer. Roundup articles can be beneficial to both you and your reader. You may think that you’re leading them away from your site, but keep in mind that one of the golden rules is to give…Details
This is an email marketer’s worst nightmare: you’ve built your campaign and sent it to your client to review you’ve gone through your pre-send checklist and your client approved the campaign Even so something has gone wrong….Details
For years now, Google has been encouraging website owners to implement SSL[i] certificates and since October 2017, the Chrome browser (developed by Google and currently the most popular browser[ii]) has a new feature – warning users that their connection…Details
According to Robert Mening at http://WebsiteSetup.org there are over a billion web sites published on the world wide web today. Extrapolating on this figure would mean that one in every seven of us knows how to code? Not true.
What does Marketing Automation bring to the table that is not already included in a Customer Relationship Management system? In this article we take a look at just that.